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White Paper

Digital ATUs for Pharmaceutical Firms—a More Savvy, Less Costly Way to Monitor Market Trends

Pharmaceutical companies spend a fortune every year on awareness, trial, and usage (ATU) studies, but they can save 80% of these costs— and get better, more actionable insights that drive better outcomes— by modernizing their research with online tools and data analytics. Learn how Lynx Analytics uses a live integrated dashboard that combines digital ATUs, web crawling data, a company’s commercial data and advanced analytics into a single platform for dynamic insights to improve pharmaceutical companies success rates.

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Download The White Paper